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Ideas for successful advertising campaigns on social media

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No doubt become networking sites to run an essential part of our daily lives, it's a reality we can't lose sight of him, and we spend hours of time between the design, messaging, sharing events between our platforms through social media different, and the result was to be affected by it also affects us.

The phenomenon of the impact of these social media sites has drawn your attention to the possibility of being considered as a exploitable means in the commercial field, but considered as the most powerful electronic means of marketing in particular,which you should study well and keep in mind, because if you succeed in studying the unlimited virtual market through communication platforms, there

If you are reading this article and want to be inspired by some of the distinctive ideas and tips for running your advertising campaign and presenting it successfully, you are in the right place!

Offer you the best ideas marketing management advertising campaign via social media or "social media" in the following lines, continued with us until the end.

1. design your ad campaign with precision

1. design your ad campaign with precision


Of all the innovative ideas adopted by your company's competitors, make sure that your company emerges and shines from the middle of them all, i.e. you have to distinguish yourself so that people see you clearer and more impactful.

Then you should know that the competition will become intense, as the ideas that underpin advertising campaigns today are enormous and evolving every period of time than the previous ones, so always be interested in following every new that can influence people and occupy a position in their minds, or even their hearts, choose a more human idea that captures the attention of customers and

For example, if your company is interested in skincare products, people are attracted not by the way you look like the company that wants to raise the most money and drain their pockets, but by the fact that your product title is based on the idea of beauty and the importance of preserving it, thus showing them the human side of your company's goals.

Regardless of the details of the ad itself, think about the way your ad campaign appears, choose appropriate and colorful images to attract attention, or think outside the box to create a light-hearted video, the choices in this context are multiple, you can adopt motion graphic or stop motion technology and other tools that keep the customer watching your ad as long as

2-Select the communication platform during which you would like to show your advertising campaign

2-Select the communication platform during which you would like to show your advertising campaign

At first, you may be motivated to spread your ad campaign on all social media platforms thinking that you can gather as many potential customers as possible, or you may mis-select the only platform on which you advertise and your efforts and expenses go to waste, because each platform has a specific audience of users of different ages and interests.

For example, Instagram's nearly one billion users, most of them from recent generations whose main goals lie behind browsing to follow the best trending products on the market, and getting one of them from reliable popular accounts, makes Instagram the first platform for use by different businesses and organizations, and of course the place to shine your advertising campaigns.

In stark contrast, Pinterest, which, if you look at the interests of its two hundred and fifty million users only, is a class of older people who prefer traditional shopping, whose advertising campaigns mean nothing and don't pay attention to it. Identifying platforms for advertising campaigns is therefore important.

3-build transparency and credibility in the presentation of your advertising campaigns

3-build transparency and credibility in the presentation of your advertising campaigns

As it is, the older the generations, the greater the awareness of everything, the old people perceived the new sophisticated products as a miracle that had just come out of the Aladdin lamp, exactly as they imagined it in their minds, or far exceeded it, and often disappointed and predicted failure after a while!

This is due to the dazzling style taken by the ancestors of companies as a platform for them in their presentation of the product or service, but now that method is no longer working, as the current generations have become very aware of the advanced technologies, and they have a critical mentality for everything that is presented before their eye from the biggest details to the smallest, so you will .

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